frederick keator

Frederick Keator

Managing Director Branch Manager, RJFS
“The two most powerful warriors are patience and time.” - Leo Tolstoy

Frederick’s strengths lie in his ability to assess opportunity in the equity markets. As the person responsible for the group’s equity trading, Frederick takes both a fundamental and technical approach to investing. Appropriate diversification is crucial to the group’s management style whether in growth, value or balanced portfolios. Through the use of creative strategies, Frederick works with our clients to help dampen the effects of high volatility while offering them an opportunity to participate in the fast-paced and potentially fast-growing segments of the equity markets. Overall, he strives to maintain a responsible balance for long-term growth.

Frederick holds his series 7, 63, 66, 9 and 10 securities registrations. He has been honored by Barron’s Magazine as one of the Nation’s Top 1000 Financial Advisors* for 2010, 2011 and 2012 and was listed as one of America’s top 100 Independent B/D Advisors** in 2011 by Registered Rep Magazine. In 2018 and 2022 he was listed by Forbes Magazine on their “Best-in-State Wealth Advisors List”*** and was named in Forbes Magazine’s “America’s Top 250 Wealth Advisors”**** in 2019 and 2022.

A cum laude graduate of Siena College, Frederick relocated to the Berkshires after working as a Syndicate Trader in New York. Frederick serves on a variety of boards and community organizations including almost 30 years as Secretary, Treasurer and/or President of both the Lenox Police Association and their subsidiary Lenox Police and Fire Charities as well as a member of the Franciscan Volunteer Ministry Associate Board, St. Mary’s Church Administration and Finance Council, Town of Lenox Community Preservation Committee, and currently serves as a Director of the Massachusetts Broadband Institute and a member of the Board of Trustees for the Massachusetts College of Liberal Arts at the behest of Massachusetts Governor Charlie Baker.

Frederick resides in Lenox with his wife, Renee, their three children and their German Shepherd.

Raymond James is not affiliated with the above organizations.

*Barron's Top 1,000 Financial Advisors, (2010, 2011, 2012).
Barron's is a registered trademark of Dow Jones & Company, L.P. All rights reserved. The rankings are based on data provided by over 4,000 individual advisors and their firms and include qualitative and quantitative criteria. Data points that relate to quality of practice include professionals with a minimum of 7 years financial services experience, acceptable compliance records (no criminal U4 issues), client retention reports, charitable and philanthropic work, quality of practice, designations held, offering services beyond investments offered including estates and trusts, and more. Financial Advisors are quantitatively rated based on varying types of revenues produced and assets under management by the financial professional, with weightings associated for each. Investment performance is not an explicit component because not all advisors have audited results and because performance figures often are influenced more by clients' risk tolerance than by an advisor's investment picking abilities. The ranking may not be representative of any one client's experience, is not an endorsement, and is not indicative of the advisor's future performance. Neither Raymond James nor Wells Fargo nor any of its Financial Advisors pay a fee in exchange for this award/rating. Barron's is not affiliated with Raymond James.

Registered Rep Magazine -America’s top 100 Independent B/D Advisors (2011).
The Top 100 Independent B/D Advisors Rankings were based on assets under management for independent broker/dealer reps only. The ranking is not indicative of past or future investment performance.

Forbes Best-In-State Wealth Advisors (2018, 2019).
The Forbes ranking of Best-In-State Wealth Advisors, developed by SHOOK Research, is based on an algorithm of qualitative criteria and quantitative data. Those advisors who are considered have a minimum of seven years of experience, and the algorithm weighs factors like revenue trends, AUM, compliance records, industry experience and those who encompass best practices in their practices and approach to working with clients. Portfolio performance is not a criteria due to varying client objectives and lack of audited data. Out of 29,334 advisors nominated by their firms, 3,477 received the award. This ranking is not indicative of an advisor's future performance, is not an endorsement, and may not be representative of an individual client's experience. Neither Raymond James or Wells Fargo nor any of its financial advisors or RIA firms pay a fee in exchange for this award/rating. Raymond James is not affiliated with Forbes or Shook Research, LLC.

****Forbes – America’s Top Wealth Advisors (2019, 2022). The Forbes ranking of America’s Top Wealth Advisors, developed by SHOOK Research, is based on an algorithm of qualitative and quantitative data, rating thousands of wealth advisors with a minimum of seven years of experience. Ranking algorithm is based on quality of practice, including: telephone and in-person interviews, client retention, industry experience, review of compliance records, firm nominations; and quantitative criteria, including: assets under management and revenue generated for their firms. Investment performance is not a criteria because client objectives and risk tolerances vary, and advisors rarely have audited performance reports. Rankings are based on the opinions of SHOOK Research, LLC which does not receive compensation from the advisors or their firms in exchange for placement on the ranking. Research Summary (as of August 2019): 30,691 Advisor nominations were received, based on thresholds. 12,258 Advisors were invited to complete the online survey. 12,498 Advisors were interviewed by telephone. 2,279 Advisors were interviewed in-person at the Advisors’ location. Final list of the top 250 Advisors was then compiled based upon the quantitative criteria. Raymond James is not affiliated with Forbes or Shook Research, LLC. This ranking is not indicative of advisor’s future performance, is not an endorsement, and may not be representative of individual clients’ experience. Neither Raymond James nor any of its Financial Advisors or RIA firms pay a fee in exchange for this award/rating.

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